Business and management problems between killing and final
product sales
R.H. Trounce
C.S. Stevens and Company Limited, Christchurch
E-Mail:
Proceedings of the New Zealand Society of Animal Production. 1974, 34: 247-253
The marketing of beef from a feedlot requires very careful
attention to detail. Every effort has been made by the farmer to produce
a top-quality carcass and all this effort could be wasted and in fact
become a liability, should there be any slip-up between slaughter and
final product sale. The marketing team must know well in advance the
quantities of lot-fed beef which will be coming forward; the exact
requirements of every market and each buyer must be studied; processing
facilities and shipping opportunities have to be co-ordinated; the
receiving, clearing, storage and distribution at destination must be
thoroughly reliable. Export documentation requires close attention to
detail and above all a satisfactory price must be secured.
Keywords: NZSAPAB;
Last Updated 24-08-2000
