Trends in meat market requirements: implications for producers
A.E. Frazer
New Zealand Meat Producers Board, Wellington
Proceedings of the New Zealand Society of Animal Production.
1982, 42: 99-102
With very few exceptions, consumers are becoming more discerning
in their meat buying habits. This relates to such aspects as
attractiveness of presentation, price, ease and quickness of preparation
and cooking, degree of waste and fat content. The impact of these
factors on consumption of red meat and red meat exports from New Zealand
are examined with particular reference to response required from
producers if they are to contribute effectively to maintain New
Zealand's status as a premier export meat nation.
Keywords: NZSAPAB;
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Last Updated 03-05-1997
